7 A.M. Enfant Video Launch & Giveaway

I get really excited when companies I love do neat things, especially when the company has a product that I can’t live without. 7 A.M. Enfant is run by exceptional, driven women who have a penchant for art and design, even (and especially) when it comes to products that are traditionally lacking these things. The founder, Rebecca Campora is a French designer and mother in New York City. I had a sense of solidarity when she and I stayed up late emailing about this project, reconnecting after taking our children to events & rehearsals and long past tucking them into bed. Our passion and creativity isn’t hindered around our jobs as mothers, it’s only enhanced by it.

7 A.M. Enfant is the maker of the most useful and sharp looking stroller blankets & outerwear on the market. Their products are top of the line in quality, and have consistently stayed current through the seasons with their trendy colors and sleek designs and fabrics. As a city mom on the East Coast, these products are necessary and the standard amongst my fellow parents here during the colder months. Most of us don’t drive on a daily basis, so no matter what we’re out braving the elements with our babies running errands and floating around the city with kids in tow.

I’m thrilled to be teaming up with 7 A.M. Enfant to co-launch their new video created for the Pookie Poncho, an amazing product that can be used as either a baby carrier cover or a stroller/carseat blanket.

This video struck a chord with me. Perhaps it was the city elements that will no doubt forever give me a sense of the magic that we experienced living here, or maybe it was the attention to detail surrounding a normally mundane task. The truth is, living in the city with children can be very difficult. Bundling the kids to go outside is never a fun thing to do-at least for us-but it’s one of those things that we have do, sometimes several times a day. The video is so beautiful, it made me want to pay more attention to the moments when I’m actually mothering-a moment in between that normally would go without much thought. I loved that they made what is just a normal part of parenting in the city really sweet and beautiful… Appreciating the normal.

Wearing Beau in the Stokke Baby Carrier before adding the Pookie Poncho.



The Pookie Poncho was so easy to put over Beau in the carrier and straps on with velcro, so it can certainly be used universally-and comes with a separate hood for front carrying. I used it with Zoe in the Orbit stroller as well, and it was just as easy to put on properly. I put it on just like a jacket, and she was able to crawl in and out of it easily. The product comes with two hoods, one for the carrier and one for a carseat or stroller seat. The larger hood velcros in back and has full coverage like a jacket. All of these are important details, but my favorite has to be that it can be used as the child grows, or with siblings.





The Pookie Poncho is a really fantastic product-it makes those difficult times when small children really don’t want to be bundled in a stroller easier, technically, and I’m comforted as a mother knowing that they will be warm despite freezing outdoor temps. It helps that the styles are current and beautiful and my kids felt really cozy and warm in all of the products.

Win it!

I’m thrilled to be giving away a gift card for $250 to 7 A.M. Enfant to one of you!

To Enter:

Leave a comment telling me what part of the video resonated with you.

Extra Entries:

Share the video from my facebook page onto yours.

“Like” 7 A.M. Enfant on Facebook

“Like” Momma’s Gone City on Facebook

Tweet the following: “I’ve entered to win an awesome @7amenfant package from @mommasgonecity here: http://t.co/PQB6A6ai ”

Please leave a separate comment for each entry.

Sweepstakes run from today, December 14th until next Friday, December 21st at midnight EST. Winner will be chosen randomly from entries.


Congratulations to our winner, Taryn! Taryn was selected randomly via And The Winner Is, a WordPress application.

I was not compensated for this post or my coverage, however I did receive product for purposes of this review. All opinions are my own.

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